HIBERNOT Winter BBQ

  • James Martin flew in to man the BBQ
  • Pixie Lott performance around the camp fire
  • Gale-force winds
  • HIBERNOT award winning campaign
  • Heaviest snow fall of the year during event set up

Based on the Land Rover #HIBERNOT campaign, we were asked to put together an event which focussed on encouraging people to get outside with their families and embrace the spirit of adventure and explore the great British winter, whatever the weather.

We created a unique setting, choosing a remote hill top location in Yorkshire. We erected tipis and invited guests to join us for a fantastic day out. A delicious warming BBQ was served with entertainment for all the family, including remote control cars and speed boats and a treasure hunt through the woods. The highlight of the afternoon was a surprise acoustic session from an ‘of the moment’ performing artist.